Tens of thousands of viewers from the West Palm Beach market tuned in for the final round of the PGA Championship on ESPN last month. In fact, the West Palm Beach area had more viewers than any other television market in the country. This might come as no surprise considering the event featured some of the world’s best golfers, including Jupiter residents Matthew Wolff, Daniel Berger, and Brooks Koepka, as well as Dustin Johnson of Palm Beach Gardens.
According to The Palm Beach Post, the final round of this year’s PGA Final was the most viewed on cable since 2010. ESPN registered nearly two million viewers, up 60% over last year’s final round telecast. The West Palm Beach market’s appetite for sports is encouraging news. George Linley, Executive Director of the Palm Beach County Sports Commission, believes sports - particularly sports tourism - is “typically recession proof.” To learn about other upcoming sporting events, visit palmbeachsports.com/events.